Facebook’s newest feature allows users to share songs and tracks from Spotify and Apple Music with anyone they wish. With Music Share users can post songs and tracks and allow their friends to save or purchase songs depending on which service they are using. This could be great for apps like Spotify because it gets their app a lot more traffic as users can now share their favorite songs with friends seamlessly.
Props to Facebook for always being able to step the bar up and find news ways to make it easier to interact between users. Upgrades like Music Share are what keep Facebook at the top of the social media world. It also should be great for Spotify bringing possible new users to the app with sharing across the Facebook feed. Facebook has never really dabbled into the music world until now. Especially seeing as Facebook was the reason that Myspace,a heavily music oriented social media platform, failed hopefully now Facebook can see how beneficial the music industry can be.
At the moment the feature is only on the Iphone Facebook app but Facebook did say it was looking to expand to Android in the near future. They also plan to expand Music Share to other music streaming platforms such as SoundCloud. With Music Share potential artists also have the possibility of having their music shared more easily now to millions of users. This high traffic among Facebook and other various apps should be great for business on both ends.