Is YouTube Red The Answer?

As we have made our journey throughout this course, we have always touched base on the internet. The internet is our library in today’s world. Well, does anyone remember all the tweets that have been occurring in our class hashtag about ad-block and ad-revenue? Well this is where it gets interesting.

YouTube Red is a new subscription based program for the site we all love, yes you guessed it, YouTube. Through YouTube’s official blog, they state “YouTube Red lets you enjoy videos across all of YouTube without ads, while also letting you save videos to watch offline on your phone or tablet and play videos in the background, all for $9.99 a month.”

http://youtube-global.blogspot.com/2015/10/red.html

Now back to my point about ad-block. If you are on a PC, this is free. If you are on a smart phone, you pay a smaller amount than $9.99 a month. Does YouTube really think that the casual viewer will pay $9.99 a month just to have no ads?

For those of you that may not know a little background about this. There is a site called Twitch.tv. On this site, you live stream yourself playing games, recording talk shows, and even producing music. On Twitch, you can follow a channel to know when they go live and it is free. Their subscriptions are where the full-time streamers get their money, along with ad-revenue of course. According to VentureBeat, Twitch raised over 35 million dollars as a independent company. About a year ago, Google bought out Twitch.tv, coincidence? I think not.

http://venturebeat.com/2014/07/24/googles-1b-purchase-of-twitch-confirmed-joins-youtube-for-new-video-empire/

So, what do you guys think? I know that everyone reading this blog has gone onto YouTube before to at least watch one video. Would you really drop $9.99 a month just to get free ads? Or will you just download ad-blocker onto your web browser and call it a day…?

http://www.techtimes.com/articles/98848/20151023/youtube-red-faces-backlash-from-youtube-community-for-forcing-creators-to-sign-subscription-deal.htm

http://techcrunch.com/2015/10/21/youtube-red/#.ztlrqd:N5rz

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6 thoughts on “Is YouTube Red The Answer?

  1. YouTube Red may become popular with some YouTube viewers but I don’t think it will become as popular as YouTube would like. Personally, I only watch YouTube every once in a while. I would rather watch a couple ads than pay a monthly subscription fee.

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  2. I agree with the fact it most likely will not be popular and live up to their hopes of success. I watch YouTube videos quite often and I am still willing to go through a 30-60 second ad rather than a monthly fee. YouTube is trying to get on the streaming bandwagon that Netflix created and I hardly think it will work without having shows and movies available and everything else in order to compete in this market.

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  3. I think that YouTube Red is something that will change the way Youtube is viewed in general, but not in a way that will decrease views. It will still provide content for the same amount of users, if anything I believe it will generate more revenue with the ability for customers to pay $9.99 a month.

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  4. I personally would never pay $10 every month for YouTube. The ads that pop up prior to the playing of the videos are usually around 15 seconds. I would have to watch a lot of YouTube every month to get my money worth. This is similar to the cost of a streaming subscription such as Netflix. Although the new features are unique I would be a skeptical subscriber.

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  5. Even though I would not pay the $10 a month for this service it is still a good enough idea for it to start becoming more popular and successful. It is comparable to online streaming companies like Netflix and Hulu but its advantage is that it offers a wide variety of videos not just TV and movies.

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