As we have made our journey throughout this course, we have always touched base on the internet. The internet is our library in today’s world. Well, does anyone remember all the tweets that have been occurring in our class hashtag about ad-block and ad-revenue? Well this is where it gets interesting.
YouTube Red is a new subscription based program for the site we all love, yes you guessed it, YouTube. Through YouTube’s official blog, they state “YouTube Red lets you enjoy videos across all of YouTube without ads, while also letting you save videos to watch offline on your phone or tablet and play videos in the background, all for $9.99 a month.”
Now back to my point about ad-block. If you are on a PC, this is free. If you are on a smart phone, you pay a smaller amount than $9.99 a month. Does YouTube really think that the casual viewer will pay $9.99 a month just to have no ads?
For those of you that may not know a little background about this. There is a site called Twitch.tv. On this site, you live stream yourself playing games, recording talk shows, and even producing music. On Twitch, you can follow a channel to know when they go live and it is free. Their subscriptions are where the full-time streamers get their money, along with ad-revenue of course. According to VentureBeat, Twitch raised over 35 million dollars as a independent company. About a year ago, Google bought out Twitch.tv, coincidence? I think not.
So, what do you guys think? I know that everyone reading this blog has gone onto YouTube before to at least watch one video. Would you really drop $9.99 a month just to get free ads? Or will you just download ad-blocker onto your web browser and call it a day…?