The fast-paced, real-time app Twitter is changing its ways with the new feature that was added to the social media site on Tuesday. Along with a new CEO, Jack Dorsey, Twitter welcomes the Moments tab in the U.S.
For many people, Twitter is a good way to quickly and easily have the news put into the palm of ones hand. However, if you aren’t used to scrolling through your feed to sort out what’s important from what’s not, Twitter can seem kind of confusing, and not totally useful. The Moments feature changes that.
With this new feature, Twitter becomes an official news hub. For those people who find Twitter difficult to navigate, Moments puts everything the user may want to know in an easy to read format. One thing that makes this addition significant is the fact it is carefully curated content, “Moments is more like a newspaper — the statements arranged into stories, thoughtfully, artfully and in a way that’s comprehensible to the vast majority of people…” as said by Farhad Manjoo of the New York Times.
This is a major step forward for Twitter’s future. As we saw with MySpace, which at this point is resting in peace, if social media sites are not constantly innovating, they can be pushed to the side, making room for sites that are. So, finding a way to make Twitter more useful and easy to navigate was a great move. At least for now, this is what will keep people coming back.